Client Industry
Food & Beverage
Client Need
Revenue Growth
Services & Channels
Digital Marketing Strategy
eCommerce Conversion Optimization
Performance Marketing
Search Engine Optimization
Social Media Marketing

About OHi

Bringing a little aloha to the health and snack food markets, OHi Superfood Bar was excited to work with 1o8 to bring their super chill, South Pacific vibe and delicious on-the-go treat to whole-food lovers near and far.

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The Opportunity

As a relatively new brand looking to make a big splash with on-the-go and healthy eaters, 1o8 worked with OHi to use digital ads and email campaigns to drive up sales at partner brick and mortars, while also boosting e-commerce revenue.

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Our Approach

  • Sharpened targeting for existing coupons, reducing cost per lead by 64%
  • Increased month-over-month purchases by 300%
  • Launched a bar sampling campaign that connected OHi customers with their local retail partners
  • Executed full-scale awareness campaigns that included Instant Experience ads
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The Results

In working with 1o8, OHi’s brand power and conversion rates soared. Our omnichannel approach and data-driven optimization plan created significant lift in engagement, and returned a hefty conversion rate as well.

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Reducing cost per lead


Increased month-over-month purchases


Increase in organic lift month over month


Increase in online traffic month over month


Transforming Social Media Engagement with Sweet Leaf Tea
After Sweet Leaf Tea and their well-loved mascot Mimi went through a brand makeover, the company had newfound goals for reaching customers: they wanted to engage with loyal customers through social media that showcased their personality, and expand their customer base through targeted ads.

case study
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