(We also have a lot of opinions.)
1o8 is proud to be named Expertise’s Best Digital Marketing Agency in Chicago! Using a diligent and elaborate vetting process, Expertise uses in-depth research and detailed comparisons to hand select the best experts in each of the fields they...
We continue to hear a lot about the retail apocalypse — and with good reason. More than 9,300 stores closed in 2019, smashing the previous record of roughly 8,000 store closings in 2017. Retailers have already announced that 1,700 stores...
On Amazon, CPG brands have unprecedented opportunities to create immersive content experiences and showcase customer reviews As an e-commerce marketer, I meet owners and brand managers of CPG brands all the time. Lately, I’ve been hearing from many of them...
One of our core values here at 1o8 is to grow and share our expertise in all things digital marketing and ecommerce. 1o8 prioritizes an always-learning mindset, where our team culture fosters curiosity and no one is afraid to ask...
Whether you’re a brand, social media admin, or VA, the nuances of Pinterest for business leave you scratching your head. Many of the other social media platforms are more straightforward and seem to be so marketing-friendly. And, you’re asking, “How...
In the midst of the Coronavirus pandemic, across the globe, food (along with medicine) is one of the only products considered essential in even the hardest-hit communities. But, advertising and promotions aren’t particularly appealing right now. So, what are you...
With restaurants and bars closing across the country right now, one question is at the top of foodservice business decision-makers’ minds: Should we move our business online? Here, let’s look at what’s happening in the food industry so that you...
The consumer packaged goods (CPG) industry is experiencing significant disruption to the advertising and supply ecosystem right now. And, merchants wait too long snap out of the shock and do something about it, they could find themselves closing their doors...
This week, businesses are considering whether or not to leverage forgivable loans that will be covered under the US Stimulus package. And, what you choose to do on that front is entirely up to you. But, if you are able...
Right now, most companies are taking a major hit. And, while it does seem like the end of the world at times, life will go on. Your business can too. But, you need to take the right steps now to...
Are You Taking Advantage of Today’s Record-Low CPMs? Right now, brands and agencies alike are seeing CPMs as low as they’ve been in years. While this might be bad news for YouTube and other big digital platforms, it could be...
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